Success Summit: Eric Smith
CEO, Redwood Media Group
Eric is the CEO of Redwood Media Group, which owns Artexpo New York, Art Santa Fe, Art San Diego, Spectrum Miami, Spectrum Indian Wells, Red Dot Miami, and [SOLO]. Prior to leading RMG, Eric served as the Vice President of Summit Business Media, the leading producer of art-related trade publications, including Art Business News, DÉCOR, and Volume magazines. But Eric got his start in the art world over 20 years ago at the world-renowned national art retailer Martin Lawrence Galleries. As a director for Martin Lawrence, he managed over 20 galleries in California, Colorado, and Hawaii. His passion for modern and contemporary art led him to sell work from some of the world’s top artists: Warhol, Rosenquist, Rauschenberg, Oldenburg, and Haring. His expertise in the art market, latest trends and forecasts, and what makes artists successful, is a talent in and of itself. He is the go-to guy when someone is seeking a speaker at industry trade shows or simply a quote from an art expert for a major magazine.
Making Your Art Stand Out at Exhibition
In this session Eric is going to telling you everything you need to know to make your art stand out at exhibition. Eric estimates that there is a 30–40% success/return rate for new artists at his trade shows. Yes, that means 60–70% don’t return for one reason or another. Eric doesn’t want these numbers to discourage anyone. He knows exhibitors and artists are paying a lot of money to participate in the trade shows, and he wants them all to be successful. And he has a few tips to save you time, money, and disappointment. You don’t want to miss this informative session.