Imagine feeling happier and more energized at work. Well, (disclaimer!) that is the shocking effect corporate art can have on its employees. The average workday is eight hours or more— longer than the average person sleeps each night. Sometimes it feels like we live at our place of employment…shouldn’t we be comfortable?
The artwork showcased in a corporate office or business represents the corporate image and demonstrates that corporation’s brand. The many fantastic options such as original paintings, collages, sculptures, metal, glass, photos, prints, posters, and custom framing can all “say” very different and specific things about a space. Most importantly, the right artwork can enhance and bring to the forefront all the amazing qualities of a business for all the clients and employees to see—and enjoy— every time they walk into your office building.
As one bank executive commented: “By adding original art we have created an environment that sparks interest, curiosity, and instigates conversation. It really has brought a lot of life to our corporate offices.”
It’s a fact that aesthetically pleasing environments increase productivity, creativity, mood, and even motivate employees to dress better! Working surrounded by inspiring art can generate better ideas, improve time management, and create an overall happier work atmosphere.
What do you think of when you walk into a corporate lobby? What do the surroundings convey? Art can play a major role in how people perceive a company—and a first impression can make a big impact!
Bold, strong colors show assurance and success. Subtle, soft paintings portray trust and comfort. Trust from clients can be so incredibly crucial for certain businesses, like insurance and health care companies. Canvas paintings are light and welcoming, while dimensional metal wall art or sculptures show strength and confidence which would work perfectly for financial institutions and law firms. Nowadays, companies are looking to art consultants to help them achieve the image they want to convey.
When meeting with clients, it’s important to impress. Artwork can make clients feel more comfortable and stimulate conversation, not to mention make your corporation memorable and more appealing to work with/in when compared to the competition.
Businesses and individuals alike should be proud of their accomplishments and showcase their strengths. Diplomas, Masters, PhD’s, recognition awards, past projects, architectural designs, portfolio pieces, company history and portraits are all fantastic ways to display the corporations talents and achievements. This is one of the best ways to establish credibility with current or future clients, by allowing them to see the successes of your past!
It’s proven that certain colors can evoke very specific moods and reactions.
It’s always the greatest feeling when I am able to give back. Last week we held an event at ADC for the new initiative in Cincinnati, Portrait of a Soul and this week we are sponsoring BLOOM Africa’s Unite! Art Party!
Thanks to Mary Barr Rhodes, William Thomas and Jess Chokan for their amazing efforts and support of this!
Please join us on Thursday, October 23rd from 5:00 – 8:00 PM and for only $15 a ticket, enjoy two drinks, appetizers and the opportunity to view and purchase art from our favorite local artists!
To RSVP click here: http://www.evite.com/event/014BCVWSTKEBO4JGYEPEJT2NSHVQLE
BLOOM Africa’s mission is to build and support local partnerships to strengthen communities and improve the lives of orphans and vulnerable children, and was founded right here in Ohio! After traveling to Lesotho, Africa on a service trip, students and alumni from Wittenberg University launched this wonderful initiative in spring of 2010.
Lesotho is plagued by extreme economic hardship, alarmingly high rates of HIV/AIDS, poverty, droughts causing food shortages, and corresponding malnutrition. Together these factors have stunted the country’s development making it one of the world’s least-developed countries.
Thanks to the team of incredible volunteers, BLOOM Africa has built strong partnerships in the Lesotho community and around the world to develop on-going and one-time projects, and created Community Learning Centers that empower orphans and vulnerable children while also enriching the communities in which they live.
(100% of ticket proceeds and 50% of all art purchases go directly to support BLOOM Africa in providing educational opportunities to orphans in Lesotho, Africa.)
Unite for a cause. Unite for art.
I hope you’ll join us this Thursday!